I’m following with fascination the situation in Oakland, Calif. I’m an A’s fan, and they have been trying to get approval to build a new baseball stadium for several years.
Continue reading “Who’s Right and Wrong with the Oakland A’s Stadium Project Proposal”
Congrats, you’ve been picked to be the keynote speaker at an upcoming event or conference. Or, you’re applying to be a speaker at an event, and the organizers want to learn more about you and your presentation topic.
Either way, you’ll need to write a speaker synopsis.
The following are three points to keep in how to write a speaker synopsis.
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According to Litmus research, email marketing for the retail, e-commerce and consumer goods or services industry has an average ROI of $45 for every $1 spent. However, today’s consumers expect personalized communications, which can cost you a lot of time if you’re trying to do this manually.
That’s where email marketing automation comes it. Automated campaigns, also known as drip campaigns, allow you to automatically send emails based on certain triggers, like a designated timeframe or a consumer’s specific action(s). This allows you to streamline your marketing efforts so you can reach the right customers at the right time, and hopefully, generate sales.
Following are some tips for using email marketing automation for your retail store or e-commerce shop.
Continue reading “How Retail Stores Should Use Email Marketing Automation”