In this day and age in which we can easily segment our customers, you should always look to tailor your messages to these segments instead of sending blanket messages to everyone, which is usually far less effective.
Continue reading “Why You Should Tailor Your Message to Customer Segments”
Maddy Rosen joins Revelation as our fall intern. She is a senior at the University of Wisconsin, majoring in strategic communications and history and minoring in digital studies and digital analytics. Maddy hails from the Boston area and has interned at two other agencies.
According to Statista, Spotify has more than 400 million ad-supported monthly active users, with more than 50% of users between the ages of 18 and 34 years old.
Restaurants can take advantage of the popular audio streaming platform to reach potential customers, particularly younger customers, who live in their area by running targeted audio, video, display or podcast ads.
Following are some tips on how your restaurant can advertise on Spotify.