I always know that when someone has quit their job and started their own business–typically as a consultant–because all of a sudden, they are sharing their manifesto through numerous posts on LinkedIn.
Those posts go something like this:
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Three Ways for Restaurants to Track Customer Acquisition
INTRODUCTION
Customer acquisition is a key indicator of success for restaurants, but it can often go untracked or undermeasured, especially among independent restaurants or smaller establishments.
According to a meta-analysis by Focus Digital, restaurants typically spend approximately $30-$180 to attract a new customer, depending on the style of restaurant. If your restaurant isn’t tracking customer acquisition, you are missing opportunities to assess and optimize your marketing efforts and ROI. Moreover, you could be missing out on ways to convert new guests to repeat customers, who tend to spend 67% more than new customers.
Following are three ways your restaurant can track customer acquisition.
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How to Write an Effective FAQ for Your Proposed Municipal Project
INTRODUCTION
When a new municipal project is announced, you can expect questions from residents, businesses and elected officials. Creating an FAQ for the project is one of the best ways to address those common questions with your messaging strategy.
Here is how to write an effective FAQ for your proposed municipal project:
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