Tag: hospitality

6 Tips for Your Hotel to Maximize Facebook’s New Page Template

Posted on by Jaimie Onasch

INTRODUCTION

If your hotel is one of the 80 million businesses using Facebook to maintain an online presence and connect with potential guests, you may have noticed some recent changes to your Business Page.

In August, Facebook automatically updated Page templates for certain types of businesses, including service-based businesses like hotels, resorts and bed & breakfasts. The Services template is designed to highlight assets that are most important for your clientele, such as your services, special offers and recommendations.

Following are some ways your property can get the most out of the new Facebook page template.  Continue reading “6 Tips for Your Hotel to Maximize Facebook’s New Page Template” →

How to Manage Social Media as You Rebrand Your Hotel

Posted on by Jaimie Onasch

INTRODUCTION

Are you looking to rebrand a hotel, resort or bed & breakfast? Whether you’ve taken over an existing property, experienced a shift in your customer base or simply need to freshen things up, effective use of social media can help spread the word about your rebrand.

According to Statista, nearly 60 percent of American consumers interact with brand content on social media at least one to three times per day, giving you ample opportunity to reach existing customers as well as potential guests.

Following are some tips for using social media as you rebrand your hotel. Continue reading “How to Manage Social Media as You Rebrand Your Hotel” →

How to Set up an Autoresponder on Facebook

Posted on by Jaimie Onasch

INTRODUCTION

According to Sprout Social, about one-third of all Facebook users engage with brands on a regular basis, with many using the platform for customer service inquiries.

Moreover, these individuals expect a quick response, with 42 percent of people expecting a reply within the hour.

Not all hotels, bed & breakfasts or resorts are equipped to monitor their accounts around the clock, which is where Facebook’s automated messaging tools come into play. Facebook currently has two options for autoresponders. Here is how to set them up. Continue reading “How to Set up an Autoresponder on Facebook” →