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How to Use AI for Media Monitoring

INTRODUCTION

Artificial intelligence is changing the way public relations professionals track media mentions. Gone are the days of manual media monitoring. Tools like Meltwater, Critical Mention and Talkwalker can help monitor brand mentions, catch any issues before they escalate and stay ahead of the game.

Here are ways to use AI for media monitoring as well as three different tools that can help:

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Welcome Bryna!

Bryna Goeking started her summer internship this week at Revelation. A rising senior at the University of Wisconsin School of Journalism, Bryna previously worked at the Morgridge Institute for Research and the Wisconsin State Legislature, plus she writes for The Daily Cardinal. She is a native of Oshkosh, Wis.

How Some People are Gaming the System on TikTok

TikTokYou know that if you engage with a TikTok video or watch enough of it, TikTok’s algorithm will show you more of that type of content—both from the content creator and by other creators—in the For You section.

But what do you do if you find your content has been duplicated by another account?

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