Public Relations, Advertising & Social Media

July 2018 Social Media Tips

Posted on July 25, 2018September 25, 2018 by Brian Lee

How to Identify and Minimize Reputation Risks

Posted on July 25, 2018September 25, 2018 by Brian Lee

INTRODUCTION

group meeting Imagine you are the captain of a ship trying to transport precious cargo from one port to another. Any number of internal or external risks–such as a bad storm, mutiny, pirate attack or leak–could compromise your trip. You would be wise to avoid these risks.

Likewise, your hospital would be wise to avoid internal and external risks, which can negatively affect your reputation. That, in turn, could affect your ability to do business–for example, it may be difficult to attract patients and talent.

Here’s how to identify your hospital’s reputation risks and minimize them. Continue reading “How to Identify and Minimize Reputation Risks” →

How to Set up an Autoresponder on Facebook

Posted on July 20, 2018January 8, 2020 by Jaimie Onasch

INTRODUCTION

According to Sprout Social, about one-third of all Facebook users engage with brands on a regular basis, with many using the platform for customer service inquiries.

Moreover, these individuals expect a quick response, with 42 percent of people expecting a reply within the hour.

Not all hotels, bed & breakfasts or resorts are equipped to monitor their accounts around the clock, which is where Facebook’s automated messaging tools come into play. Facebook currently has two options for autoresponders. Here is how to set them up. Continue reading “How to Set up an Autoresponder on Facebook” →