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Welcome Maggie!

Maggie Boettinger is Revelation’s intern this summer. She graduated this month from the University of Wisconsin with a degree in communications and a certificate in French. A native of the Milwaukee area, Maggie previously worked at the Wisconsin Journalism Education Association and Moda Magazine.

What Hotels and Restaurants Should Include in an FAQ

frequently asked questionsMany hotels and restaurants are lacking pertinent information for their guests on their websites. Oftentimes, these websites have the bare essentials like reservations and a menu.

Guests these days likely aren’t going to call you for information. Instead, they are going to send you a direct message on social media at 10 p.m. and expect an immediate response, or they are going to post a question on Google, which usually will go unanswered.

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When Hotels and Restaurants Should Use Stories vs. Reels

INTRODUCTION

According to a Sprout Social report, close to 70% of social media users identified Instagram as their favorite platform for engaging with brand content. In addition, about 50% of Instagram users said they interact with brands at least once a day.

Both Stories and Reels have proved to be the most engaging forms of content on the platform, but it can sometimes be difficult for hotel and restaurant businesses to understand when each should be used.

Following are some tips on when your hotel or restaurant should use Stories vs. Reels.

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