According to Statista, Spotify has more than 400 million ad-supported monthly active users, with more than 50% of users between the ages of 18 and 34 years old.
Restaurants can take advantage of the popular audio streaming platform to reach potential customers, particularly younger customers, who live in their area by running targeted audio, video, display or podcast ads.
Following are some tips on how your restaurant can advertise on Spotify.
Many hotels and restaurants are lacking pertinent information for their guests on their websites. Oftentimes, these websites have the bare essentials like reservations and a menu.
Guests these days likely aren’t going to call you for information. Instead, they are going to send you a direct message on social media at 10 p.m. and expect an immediate response, or they are going to post a question on Google, which usually will go unanswered.
Continue reading “What Hotels and Restaurants Should Include in an FAQ”
According to a Sprout Social report, close to 70% of social media users identified Instagram as their favorite platform for engaging with brand content. In addition, about 50% of Instagram users said they interact with brands at least once a day.
Both Stories and Reels have proved to be the most engaging forms of content on the platform, but it can sometimes be difficult for hotel and restaurant businesses to understand when each should be used.
Following are some tips on when your hotel or restaurant should use Stories vs. Reels.
Continue reading “When Hotels and Restaurants Should Use Stories vs. Reels”