As experts in marketing in the hospitality, food & beverage and retail industries, we will help your hotel, restaurant, product or store fight the commodity trap by building brand loyalty with your customers and taking advantage of market opportunities. Our core services:

Local activations and grand openings

National brands such as Cabela’s, SEE Eyewear and Wizard World Comic Con have hired us to establish their presence in the Madison, Wis., region.

Meanwhile, restaurants and bars have hired us to manage their rebranding efforts and to plan and host influencer events. We even do secret shopping.

Social media and review site management

Lodging properties and restaurants count on us to help them maintain a positive online presence to attract/retain guests. Reduce your burden of having to constantly monitor and post on Facebook, Twitter, TripAdvisor, Yelp and other platforms.

In fact, working with us will require minimal oversight on your end. We will learn your messaging strategy and policies quickly and then take on your voice.

We also will respond to negative reviews on your behalf to help you avoid losing customers and damaging your reputation.

For members of the Wisconsin Restaurant Association, we developed a social media crisis toolkit.

Ongoing marketing and public relations

Additional services we provide to clients include media buying, email marketing, community relations, online advertising, graphic design and crisis communications. Take advantage of the relationships with reporters, media reps and influencers we’ve built up in Madison as well as the rest of the state.