According to Statista, Twitter’s audience is projected to increase to more than 340 million users by 2024. The platform, which started as a medium to share daily status updates with friends, has quickly morphed into an outlet for users to learn about what’s trending. So much so that 71% of Americans use Twitter to read the news.
Here are three features that are new on Twitter.
Continue reading “What’s New in Twitter 2022”
According to a “Hotel & Accommodation Bookings” survey conducted by Statista, 80% of respondents value WiFi more than any other service a hotel provides. That should come as no surprise with business travelers who bring their laptops and leisure travelers who bring their streaming devices.
In addition, a survey by Roomzzz shows that 65% of hotel guests logged into WiFi within seven minutes of checking in, which reinforces just how valuable WiFi is to travelers.
Facebook WiFi allows you to tap into this demand to drive traffic to your Facebook page, increase engagement and gain valuable insights to use for future marketing efforts. It works by connecting to your existing WiFi and prompting people to check into your Facebook page to access the internet.
Here are some tips on how to use Facebook WiFi for your hotel, resort or bed and breakfast.
Continue reading “How Hotels can use Facebook WiFi”
For businesses that want to catch the attention of prospective clients and partners, consider creating a LinkedIn Showcase Page. An extension of your LinkedIn company page, a Showcase Page is a channel for deeper engagement with a highly interested segment of your target audience.
For example, a consumer electronics store could use a Showcase Page to highlight or promote a particular brand it carries, or a global consulting company could use a Showcase Page to promote its healthcare consulting unit.
Here is how to create and use a LinkedIn Showcase Page.
Continue reading “How to Create and Use a LinkedIn Showcase Page”