Category: Social media

7 Tips for Your Restaurant to Maximize Facebook’s New Page Template

Posted on by Jaimie Onasch

According to Facebook, more than 80 million businesses use the platform to connect with customers and maintain an online presence. If your restaurant is one of them, you may have noticed some recent changes to your Facebook Business Page.

In August, the social media site automatically updated Page templates for certain types of businesses, including restaurants. The new Restaurants & Cafes template is designed to showcase assets that are most important to potential diners, such as your menu, hours of operation, location and photos.

Following are some tips restaurants and bars can use to get the most out of Facebook’s new Page template. Continue reading “7 Tips for Your Restaurant to Maximize Facebook’s New Page Template” →

What Restaurants Should do in a Social Media Crisis, Part IV

Posted on by Taylor Kennedy

INTRODUCTION

Social media makes it easy, unfortunately, for employees to broadcast their opinions. In the restaurant industry, you never know when one disgruntled server, cook or bartender can bring massive unwanted public attention to your brand.

Here is how to handle a social media crisis related to a rogue employee and rebuild your restaurant’s reputation. Continue reading “What Restaurants Should do in a Social Media Crisis, Part IV” →

How to Manage Social Media as You Rebrand Your Hotel

Posted on by Jaimie Onasch

INTRODUCTION

Are you looking to rebrand a hotel, resort or bed & breakfast? Whether you’ve taken over an existing property, experienced a shift in your customer base or simply need to freshen things up, effective use of social media can help spread the word about your rebrand.

According to Statista, nearly 60 percent of American consumers interact with brand content on social media at least one to three times per day, giving you ample opportunity to reach existing customers as well as potential guests.

Following are some tips for using social media as you rebrand your hotel. Continue reading “How to Manage Social Media as You Rebrand Your Hotel” →