Weather-Related School Closings Need Better Messaging

Here are two scenarios, with one of them leading to schools closing in the Madison, Wis., area. Which one is which?

  • Dec. 9: Heavy snowstorm all day with a predicted 3-5″ of accumulation; road conditions are treacherous during the morning commute, with numerous slide-offs.
  • Dec. 15 Snowstorm the night before with accumulation of 4-5″; main roads are cleared before the morning commute.
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How to Use PR to Help with Fundraising

INTRODUCTION

Is your company raising money and looking for ways to promote it? While every company has a story to tell, using public relations can help your organization engage a broader audience, increase awareness of your cause, raise money and/or build partnerships.

Here’s how to use public relations in your fundraising campaign.

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