Branding is important not only for products and companies but also for individuals. It doesn’t matter if you’re working for a company or you’re self-employed as a consultant, lobbyist, designer, contractor, developer or some other profession, as everyone can use content marketing to build their personal brand. Here are some quick tips.
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Small businesses have taken a huge hit from the effects of COVID-19.
According to ZenBusiness, small businesses estimate the impact of COVID-19 to be $64,000 per business. This makes it even more important to support Small Business Saturday, which takes place Nov. 28.
One way to make sure your business remains relevant is by staying on top of trends and monitoring what’s going on in your industry. Consider it a competitive edge as you gather intel and strive to adjust to your customers’ evolving needs.
Watch this short video for tips on how to stay on top of trends and monitor the news.
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