SparkToro is an audience research tool that uses data collected from social networks to provide insights about online behavior, sources of influence, demographics and topics of interest. These insights can help you identify opportunities for reaching your target audience.
Following are some ways you can use SparkToro to guide your marketing efforts.
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According to Statista, Uber Eats holds the second-highest share of the food delivery market in the United States. In addition, it ranks third for the most popular delivery service in the country, behind Door Dash and the Dominos app, and it has approximately 900,000 restaurant partners.
If your restaurant is currently using Uber Eats for online ordering and delivery, you should take advantage of the various tools and resources they offer to better connect with customers and increase order volume.
Following are some ways you can promote your restaurant on Uber Eats.
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With the variety of social media outlets available, it is a good idea for businesses to reassess their presence on those platforms from time to time.
While Statista estimates that Twitter has more than 435 million monthly active users, its future is somewhat uncertain. If your business was already seeing some mixed results from Twitter, its recent changes may leave you asking if it still makes sense for your business to be active on the platform.
Following are some things to consider when deciding whether to continue using Twitter for your retail or hospitality business.
Continue reading “Should Your Retail or Hospitality Business Stay on Twitter?”