How to Market Your Space to Lure Group Events

INTRODUCTION

Event space

The choices of event spaces continue to increase, from traditional venues such as hotels and banquet halls to non-traditional venues such as barns and stadiums. With the increased competition, it’s important to find ways to make your venue stand out in the crowd so you can drive bookings, even on off-nights.

Here are tips for marketing your space to lure group events:

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How to Market Your Commercial Development on LinkedIn

INTRODUCTION

An example of a commercial development

Commercial real estate properties often spend more time on the market and come with a higher risk compared to their residential counterparts. To see returns, commercial realtors and developers must start generating quality leads early, often before the development is even built. 

According to the 2020 State of B2B Digital Marketing report, more than 80% of digital marketers identified social media as their most successful lead channel, with LinkedIn, Facebook and Twitter being the top three. Since LinkedIn’s visitor-to-lead conversion rate is almost three times higher than the other two, it makes sense for commercial realtors and developers to focus their B2B marketing efforts on that platform to start. 

Here are some tips for marketing your commercial development on LinkedIn. 

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How to Attract Corporate Sponsors for Your Event

INTRODUCTION

It’s common for events to rely on sponsors to help with costs. The key to attracting sponsors is to create a valuable offer in return. Companies sponsor events for numerous reasons, including access to a specific audience, raising awareness of their brand in a particular market and boosting their corporate social responsibility (CSR).

Here are tips on how to attract corporate sponsors for your event:

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