Artificial intelligence within public relations is growing. Tools such as ChatGPT, Claude 2 and Bard are changing how PR professionals are working without giving up creative control. According to Prowly, the most popular applications of AI in PR include idea generation, content creation, research, reporting and monitoring.
In general, use ChatGPT when writing projects like press releases, regular internal communication features, award and conference submissions and basic client memos. When creating prompts, it’s best practice to be as specific as possible.
Below are tips to effectively write PR prompts in ChatGPT:
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Recently we saw the administration of a school district decide to change some school starting times due to the lack of bus drivers. This had been an ongoing problem in which students were waiting for up to an hour for their bus, and up to that point, there had been no viable solutions from any parties.
When an organization or municipality is tasked with a project that will affect the public, public participation is crucial to its success. Hosting public involvement meetings is a typical approach to engaging stakeholders.