Blog

Pluto brings NASA to headlines

A mission that has taken more than nine years brought NASA to headlines across the globe this week for the first time in a long time.

The New Horizons Spacecraft achieved the first ever flyby of Pluto and sent photographic evidence back to Earth. This long mission will continue on until the spacecraft runs out of power around the year 2030. We can only imagine the other spectacular images the spacecraft will send to us during the remainder of its mission.

This headlining mission is a great example of how long the placing process of media coverage can take. Although NASA had the luxury of creating their own timeline, getting your story published involves patience, persistence and perfect timing. If you’re wanting to place a story, press release or guest blog post, be willing to dig deep, think hard and be mindful. Good things come to those who wait.

Project management, revisted

A year ago I wrote about testing Wrike for project management. My staff and I eventually abandoned it, only to give it a second try a few months later. In the end, we still disliked Wrike for the terrible user interface, useless smartphone app and lack of features. We assume there would be more features with the paid version, but the free version was so bad that we didn’t even bother with any kind of trial.

Now we’re onto Trello, another freemium project management software. After several months, we really like the ability to create client accounts (in this case, boards), project categories (lists) and individual projects (cards). We also can easily assign staff members to the projects, share notes and set deadlines. We also can share boards with people outside our network (e.g. clients).

One missing feature–apparently something many other users want, judging by the forums–is a way to mark a card as complete. Right now, you can either archive it or move it to another list (e.g. “Completed”), but there’s no notification feature.