Taylor Kennedy, Author at Public Relations, Advertising & Social Media - Revelation

Virtual Tradeshow Tips for Success

Posted on November 11, 2020November 13, 2020 by Taylor Kennedy

INTRODUCTION

According to the Center for Exhibition Research, there were approximately 9,400 B2B tradeshows and exhibitions held in the United States in 2019. However, due to the ongoing COVID-19 pandemic, thousands of tradeshows have been moved to a virtual format. This leaves exhibitors to change their approach as well. Gone are the days of shaking hands with attendees and handing out tchotchkes.

Keep these three tips in mind to maximize your virtual tradeshow booth experience.

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How to Set up a Reddit AMA

Posted on October 26, 2020October 27, 2020 by Taylor Kennedy

INTRODUCTION

In 2009, Reddit created Ask Me Anything (AMA). In an AMA, an individual answers questions in real-time about topic expertise or services, making it an ideal opportunity to increase brand awareness. Barack Obama and Bill Gates have been some of the most famous participants to date, receiving more than 23,000 and 11,700 comments, respectively.

Here are three things to keep in mind when setting up an AMA:

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Checklist for Hotels When Dealing with a COVID-19 Outbreak

Posted on October 8, 2020October 9, 2020 by Taylor Kennedy

INTRODUCTION

Hotels have had to make operational and marketing adjustments due to the continuing COVID-19 pandemic, such as adding tabs on their website detailing extensive prevention measures, taking guest temperatures and creating contactless check-ins. As COVID-19 continues, lodging properties should be prepared in case they experience an outbreak (two or more positive cases).

Here is a checklist on how hotels, resorts and bed & breakfasts can deal with an outbreak in their property.

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