Tag: reputation management

How Hotels and Restaurants Can Use AI for Review Management

Posted on by Jaimie Onasch

INTRODUCTION

According to Statista, close to 80% of people trust online customer reviews as much as personal recommendations from family or friends. In addition, customers tend to spend more money with and have more trust in businesses that reply to online reviews.

However, manually responding to every customer review may not be realistic for many hospitality businesses. That’s where AI comes in. It can help hoteliers, restaurant owners and GMs manage their business’s online reputation more efficiently, allowing them to focus their time on operations and other key elements of their business.

Following are some ways your hotel or restaurant can use AI for review management.

Continue reading “How Hotels and Restaurants Can Use AI for Review Management” →

Free Guide: How to Implement a Reputation Management Campaign at Your Healthcare Organization

Posted on by Brian Lee

A Deloitte study shows that when an organization’s reputation is damaged, there is a corresponding decrease in revenue, customers/patients, brand value and stock price. In fact, 87 percent of CEOs worldwide said reputation risk is the most important strategic risk their organizations are facing.

This should come as no surprise as patients are increasingly using reviews to choose healthcare services. According to an Accenture study, hospitals are growing profitability by improving patient satisfaction, not by cutting costs. Continue reading “Free Guide: How to Implement a Reputation Management Campaign at Your Healthcare Organization” →

How to Implement a Reputation Management Campaign

Posted on by Brian Lee

INTRODUCTION

According to a global risk and business consulting firm, a strong culture of responsible business behavior can contribute to lowering costs, increasing effectiveness and sustaining reputation during times of trouble. That means reputation management should not be limited to the communications department of your hospital.

Assuming you have CEO buy-in, here’s how to implement a reputation management campaign for your hospital, clinic or health system. Continue reading “How to Implement a Reputation Management Campaign” →