What’s New in Mailchimp 2022

INTRODUCTION

According to a competitor report by Datanyze, Mailchimp is the No. 1 email marketing software with more than 68% of the market share. The report also reveals that more than 925,000 companies use the platform.

Since it launched in 2001, Mailchimp has evolved from a standalone email marketing site into an all-in-one marketing platform with features like social media compatibility, e-commerce integrations and web development. Its arsenal of email marketing tools also continues to expand to help businesses of all sizes reach and retain customers.

Following are some new features and updates to Mailchimp for 2022.

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Advanced List Management Tips for MailChimp

INTRODUCTION

Email marketing is an effective way to reach potential or existing customers for both B2B and B2C businesses, particularly when campaigns are tailored to the recipient.

In fact, marketers who segment their contact list to personalize content see as much as a 760 percent increase in revenue compared to one-size-fits-all campaigns.

Following are some advanced MailChimp email list management tips your business can use to optimize your email marketing efforts. 

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