Facebook does it again

EmojiEveryone has their own reasons for being on social media, including Facebook, but does everyone want to know that Johnny is feeling ‘haha’ because of something his friend posted? Well now we will, as a result of Facebook’s launch of Reactions.

Facebook Creator Mark Zuckerberg made the change because the platform needed another way for users to interact with posts, for the obvious reason that not every post is likable (e.g. a dog passing away).

What better way to show these than with emojis?

So now anytime a business posts on Facebook, they will be able to find out the true feelings of its customers–love, haha, wow, sad and angry. Depending on the feeling, this could fare well for companies.

It will be interesting to see how this works. Stay tuned!

 

Facebook adds scrapbook feature

Children under the age of 13 can now have a presence on Facebook, sort of. Facebook recently announced its latest feature, which allows parents to tag photos of their children (or pet) to create a scrapbook.

To start a scrapbook for your child, go to your profile, click on “About” and click on “Family and Relationships.” There, you’ll see an invitation to create a scrapbook; click “Get Started.” If you’ve already added a child to your profile, you can click “Add Scrapbook” next to his or her name.

Facebook is looking into a way to give parents the option to hand off their child’s account when they turn 13 and can legally have an account.

The company is planning to launch a way for friends and family to ‘subscribe’  to scrapbooks so you can be notified whenever a photo is added.

Scrapbook will first roll out in the United States on iOS, Android and desktop.

Facebook May Host News Content

This week, the New York Times released an article stating that Facebook has been in contact with half a dozen media companies to begin testing a new format to host news content inside Facebook rather than linking back to the publisher’s website. Facebook believes that the time it takes to open up the link on the website (typically 8 seconds) is too long, and this would be a way to make content appear more seamless and quickly.

This proposal would eliminate the ability of news organizations to collect consumer data, which may make them more cautious about entering the deal. However, Facebook discussed ways for publishers to make money off of advertising to make the proposal more appealing.

I think that the relationship with Facebook and the media is so important today, because people are resorting to different social media platforms to receive the news rather than to traditional news websites or newspapers. I often learn about stories on the news based on what is trending on Facebook. Thus, it seems like a good idea to embed the stories right into Facebook, especially when people are using their smartphones—it would eliminate the process of opening up a new browser and make news consumption more efficient.