Tag: ChatGPT

Artificial intelligence within public relations is growing. Tools such as ChatGPT, Claude 2 and Bard are changing how PR professionals are working without giving up creative control. According to Prowly, the most popular applications of AI in PR include idea generation, content creation, research, reporting and monitoring.

In general, use ChatGPT when writing projects like press releases, regular internal communication features, award and conference submissions and basic client memos. When creating prompts, it’s best practice to be as specific as possible.

Below are tips to effectively write PR prompts in ChatGPT:

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INTRODUCTION

Since its launch in late 2022, ChatGPT, an artificial intelligence (AI) chatbot, is the fastest-growing app in the world, with more than 100 million users in just two months, according to a report in SimilarWeb. While its applications seem endless, it raises the question of how the tool can be used in the PR industry. Here are some ways how to use ChatGPT for your public relations efforts.