BRIAN:
I was really underwhelmed by this year’s Super Bowl commercials. Even without the annual build-up, the commercials by themselves were pretty dull. The Chrysler commercial with Clint Eastwood was entertaining, but all it did for me was invoke memories of GM’s “Imported from Detroit” commercial with Eminem. I did notice many spots add a hashtag at the end, which makes me wonder how many conversations they spawned.
STEPH:
In my opinion, a combination of animals and humor make some of the most memorable Super Bowl commercials that are also able to appeal to a wide audience. This year was no exception. One of my favorite ads was the Sketchers dog racing commercial featuring a French Bulldog named Mr. Quiggly. Not only was the commercial creative and funny, but I think people that saw the ad will actually remember what product it was advertising. Good call on Sketchers’ part deciding to ditch the Kim Kardashian commercial for this one instead.
WHITNEY:
Usually the Super Bowl commercials that keep people talking are the ads that no one can remember what the ad was for! This year, my favorite ad fell into that category–the boy peeing in the pool. Call me immature, but it was really cute (especially the look on the boy’s face as the girl jumps into the pee pool). Unfortunately for TaxAct, I had to look up who did the commercial. I’m sure many others will also remember the boy peeing in the pool ad, but what is the point of a great commercial if we can’t remember what was being sold? Second favorite ad–David Beckman for H&M … yum.
EMILIE:
Thoroughly underwhelmed, that’s my feelings on both yesterday’s game and commercials. While I anticipated a boring game, I was taken aback by the lackluster ads. But it wasn’t all bad and if I had to pick a favorite it would be the M&M’s commercial. It had everything I think makes a great Super Bowl ad without trying too hard. Plus, the idea of candy being naked is just silly, and who doesn’t love silly fun? I even like the use of the overplayed “Sexy and I Know It” song, which I have secretly come to enjoy. I think the only thing that put a bigger smile on my face was Bradshaw’s stylishly awkward touchdown.