Category: Entrepreneurship

Tips for Time Management, Part 2: Apps

Posted on by Brian Lee

This is a multi-part series on how to juggle everything you have going on at work and in your personal life.

Part 1: Active Rest | Part 3: Willpower

Many apps exist to help you manage your time, and other apps without this primary purpose can also be used to help you be more efficient in your day. Over the past 10 years, I’ve learned that the apps you decide on using are mainly based on personal preferences and/or work situations. However, I’ll go over each of the types of apps and the particular one(s) I use for time management.

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How Startups Can Educate Prospective Customers on the Need for Their Product or Service

Posted on by Jaimie Onasch

INTRODUCTION

According to Statista, more than 60% of startup founders in the United States identify acquiring new customers as their top concern. At the same time, an analysis by CB insights recognizes “no market need” as one of the top reasons startups fail.

While some startups do fall victim to a bad product-market fit, others may need to focus more on educating their target audiences on how their product or service can be used. 

Following are some tips B2B and B2C startups can use to showcase the need for their product or service. 

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