Bad leaders = bad organizations

Good leaders are invaluable to an organization. Bad leaders are poisonous. That’s obvious, isn’t it?

According to a Forbes article, “The result of bad leadership is low morale, high turnover and a decreased ability to have any sustainable success.”

I see bad leadership all the time in all industries, including sports. Last month, with the University of Wisconsin football team leading 52-0 and playing its third-stringers, Maryland acted as bad sports by keeping its starters in and scoring with less than a minute remaining instead of also resting its starters.

A week later, Maryland’s team captains didn’t shake hands with Penn State’s captains, a major sign of disrespect. That’s in addition to the confrontation Maryland’s players initiated with Penn State players prior to the game.

Maryland Head Coach Randy Edsall is at the center of all of this. His players’ actions are a direct reflection of the kind of poor leader he is. The Big Ten Conference publicly reprimanded him last week and fined the university $10,000.

Even if the Terrapins won the national championship, I would still be hard-pressed to feel any respect toward the program. But with a bad leader like Edsall at the helm, I highly doubt they would ever come close.

When to say good-bye

If you’ve worked in the agency world long enough, you’ve invariably landed a client that had a bad split with its previous agency.

In some cases, the agency wasn’t the right fit. In other cases, the client wasn’t the right fit.

The latter appears to be the situation in Cramer-Krasselt’s public split with Panera Bread. A leaked memo mentioned Panera’s “constant last-minute shifts in direction, the behind-the-scenes politics, the enormous level of subjectivity that disregards proof of performance — all churn people at a rate that becomes much too much even in this crazy business. The previous agency found that out as well. There is a pattern. And in the end, no amount of money makes it worthwhile.”

I applaud Cramer-Krasselt for not letting money prevent them from exiting what seemed like a difficult and frustrating relationship.

Train your employees properly

In an attempt to shop local, I placed an order online from an area embroidery store. I called today to ask about my order, and the woman who answered the phone couldn’t help with any of my issues:

  • How to edit my address
  • How long for order fulfillment
  • What my order costs
  • How to look up my order

She didn’t seem to feel bad, making the excuse that she only works on clothing, not items like the bottle openers I ordered. She took my name and number and said the owner would have to call me back.

I’m looking forward telling this owner that she needs to train her employees more thoroughly. The employee’s lack of knowledge is now wasting my time and the owner’s time, and it certainly doesn’t reflect well on the company.