(MADISON, Wis.) – Mr. Monopoly is making his way to Madison, and he wants you to be part of his next venture! Top Trumps USA, the American division of Winning Moves International and creators of classic games and puzzles, will debut MONOPOLY: Madison Edition in late Summer 2025, under license from Hasbro, a leading toy and game company. The company is seeking well-established Madison businesses and nonprofits to be part of this historic way to honor communities across the city.
MONOPOLY: Madison Edition will replace the perennial board game’s famous Atlantic City squares, from Boardwalk to Park Place, with Madison businesses, nonprofits and landmarks. The Madison board will also include a customized Community Chest, Chance playing cards and MONOPOLY money, ensuring each detail of the game pays homage to our Madison community.
“Madison is such a vibrant community with a blend of rich history, iconic landmarks and beloved local businesses,” said Katie Bradshaw, a Top Trumps representative. “With MONOPOLY: Madison Edition, we want to authentically capture the essence of what makes this city special. From the city capitol to other historic Madison staples, we invite everyone to share their favorite Madison spots and help us create a board that truly reflects the heart of the community.”
To ensure the board captures the most essential elements of Madison, Top Trumps is seeking recommendations from the public about which area locations should be included as squares on the board.
Additionally, businesses and nonprofits have the momentous opportunity to be part of the board for life. Public submissions and business inquiries can be sent to Madison@toptrumps.com for consideration.
MONOPOLY: Madison Edition will debut in late Summer 2025 and will be available in stores and online at retail partners, including Barnes and Noble, Amazon and select local Madison retailers. To learn more about MONOPOLY city experience boards, visit www.toptrumps.us.
ABOUT MONOPOLY
MONOPOLY first hit shelves in 1935 with the Racecar, Thimble, Boot, Top Hat, and Battleship among the original set of MONOPOLY tokens while the Scottie Dog and Wheelbarrow were added in the early 1950s. Although the brand has evolved over the past 89 years, the gameplay and iconography of the classic MONOPOLY game has remained unchanged, making it a timeless classic sure to be enjoyed by future generations. Today, MONOPOLY is the world’s favorite family game brand and is enjoyed by more than one billion players in 114 countries across the globe.
ABOUT TOP TRUMPS USA INC.
Top Trumps USA Inc. is a USA division of Winning Moves International, making world-famous educational card and board games. These include the original Top Trumps card game, Top Trumps Match – the Crazy Cube Game, Top Trumps Quiz, the fast-paced, word tile game Lexicon-GO!, playing cards, puzzles, and more. Top Trumps is known for bringing official versions of completely customized, city-specific MONOPOLY boards to the North American market, under license from Hasbro. Each MONOPOLY city experience pays homage to favorite U.S. regions, featuring celebrated neighborhoods, landmarks and businesses, for a game play that truly evokes the special uniqueness of each community.
ABOUT HASBRO
Hasbro is a leading toy and game company whose mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play. Hasbro delivers play experiences for fans of all ages around the world, through toys, games, licensed consumer products, digital games and services, location-based entertainment, film, TV and more. With a portfolio of over 1,800 iconic brands including MAGIC: THE GATHERING, DUNGEONS & DRAGONS, Hasbro Gaming, NERF, TRANSFORMERS, PLAY-DOH and PEPPA PIG, as well as premier partner brands, Hasbro brings fans together wherever they are, from tabletop to screen.
Hasbro is guided by our Purpose to create joy and community for all people around the world, one game, one toy, one story at a time. For more than a decade, Hasbro has been consistently recognized for its corporate citizenship, including being named one of the 100 Best Corporate Citizens by 3BL Media, one of the World’s Most Ethical Companies by Ethisphere Institute and one of the 50 Most Community-Minded Companies in the U.S. by the Civic 50. For more information, visit https://corporate.hasbro.com or @Hasbro on LinkedIn.
Resulting Media Coverage:
- Spectrum News 1 (Oct. 2, 2024): New Monopoly game will feature Madison landmarks
- NBC 15 (Oct. 2, 2024): Madison staples to be highlighted in special edition game highlighting the city
- Destination Madison (Oct. 2, 2024): Monopoly Madison Edition is happening!
- Channel 3000 (Oct. 3, 2024): Special Madison Monopoly Board Coming Out
- InBusiness (Oct. 3, 2024): MONOPOLY: Madison Edition to feature local businesses, nonprofits
- Wisconsin State Journal (Oct 4, 2024): Madison ‘vibe’ will be part of this new Monopoly game
- Daily Cardinal (Oct. 8, 2024): Madison set to be first Wisconsin Monopoly board
- WKOW (Oct. 14, 2024): New Monopoly version features Madison