Professional Speaking

Brian Lee is a dynamic, energetic and engaging speaking whose expertise has provided him the opportunity to present regularly on the topics of public relations, crisis communications, reputation management, digital marketing and social media at conferences, expos, higher education and various organizations.

Contact us to book Brian for your next event.

Professional Speaking Engagements

2024

  • WARF UpStart: “Marketing & Public Relations” (Feb)
  • WARF UpStart: “Using the Web for Your Business” (March)

2023

  • WARF UpStart: “Marketing & Public Relations” (Feb)
  • WARF UpStart: “Using the Web for Your Business” (March)
  • IDM Hospitality: “How to Network” (March)
  • IDM Hospitality: “How to Get Started with Short-Form Video” (March)
  • Madison College Challenge: “Finances” (April)
  • AMA-Madison: “How to Prepare for a Crisis” (April)
  • WARF UpStart: “Marketing & Public Relations” (Oct)
  • WARF UpStart: “Using the Web for Your Business” (Oct)
  • Madison College Challenge: Info Session (Nov)
  • Wedding Industry Network Educational Conference: “How to Advertise on Social Media” (Nov)
  • SBDC Digital Marketing & Social Media Conference: “How to Get Started with Content Marketing & SEO”  (Dec)

2022

  • UW-Stevens Point PRSSA: “Hospitality, F&B and Retail PR and Marketing” (Feb)
  • WARF UpStart: “Marketing & Public Relations” (Feb)
  • WARF UpStart: “Using the Web for Your Business” (March)
  • IDM Hospitality: “F&B Marketing Priorities in 2022” (March)
  • IDM Hospitality: “The Power of LinkedIn” (March)
  • IDM Hospitality: “Shift of Brand Ads to Job Ads” (March)
  • Fresh Ex: “How to Get Started with Short-Form Video on Social Media (April)
  • Ad 2 Madison: Diversity Panel (May)
  • WARF UpStart: “Marketing & Public Relations” (Oct)
  • WARF UpStart: “Using the Web for Your Business” (Oct)
  • Wisconsin Restaurant Association: “How to Network” (Oct)
  • Madison West DECA: “How to Get a Job in Marketing” (Nov)”
  • Wisconsin Housing Alliance: “Telling Your Story” (Nov)
  • Madison College Center for Entrepreneurship: “How to Advertise on Facebook and LinkedIn” (Nov)

2021

  • Social Media Breakfast: “Crisis Communications Management: Preparing & Executing Your Plan” (Feb.)
  • Dane Buy Local: “How to Prepare for a Crisis” (Feb.)
  • WH&LA Spring Symposium & Expo: “Hotel Marketing Priorities in 2021” (March)
  • Madison College Challenge: “Product/Service” (April)
  • Madison College Challenge: “Finances” (April)
  • Ad 2 Madison: Workplace Diversity Panel (May)
  • Wisconsin Restaurant Association Insights Summit: “Restaurant Marketing Priorities in 2021” (May)
  • Wisconsin Restaurant Association: “How to Network” (Oct)
  • WARF UpStart: “Marketing & Public Relations” (Oct)
  • WARF UpStart: “Using the Web for Your Business” (Oct)
  • WWBIC Cup of Joe: Entrepreneurship (Nov)
  • Black and Brown Entrepreneur Center: Marketing, Advertising, & Social Media (Nov)
  • UW School of Journalism: “Diversity, Equity and Inclusion for the 21st Century Workforce” (Dec)

2020

  • Wisconsin Alumni Research Foundation’s UpStart Program: “Marketing, PR and Social Media for your Business” (Feb.)
  • Wisconsin Alumni Research Foundation’s UpStart Program: “Using the Web for Your Business” (March)
  • Midwest Foodservice Expo: “How to Monitor and Respond to Negative Reviews Online” (March)
  • Midwest Foodservice Expo: “How to Attract Out-of-Town Visitors to Your Restaurant” (March)
  • Middleton Chamber of Commerce: “How to Advertise on Facebook” (April)
  • Ad 2 Madison: Workplace Diversity Panel (May)
  • Madison College Center for Entrepreneurship: “How to Build a Website from Scratch” (June)
  • Fitchburg Chamber of Commerce: “Facebook Advertising” (July)
  • AAF-Des Moines: “Developing a Crisis Communications Plan” (Sept.)
  • Wisconsin Alumni Research Foundation’s UpStart Program Extras: “Using Social Media for Business” (Oct.)
  • Wisconsin Alumni Research Foundation’s UpStart Program Extras: “How to Build Your Own Website From Scratch” (Oct.)
  • Ad 2 Madison: “Keep Calm and Communicate in a Crisis” (Nov.)
  • Council of State Restaurant Associations Fall Conference: “Tackling Today’s Media & Communications Needs” (Nov.)
  • Association of WI Lobbyists: “How to Build Your Personal Brand Using Content Marketing” (Dec.)

2019

  • Wisconsin Precast Concrete Association Winter Conference: “Advertising on Social Media” (Jan.)
  • Wisconsin Alumni Research Foundation’s UpStart Program: “Marketing, PR and Social Media for your Business” (Feb.)
  • Wisconsin Alumni Research Foundation’s UpStart Program: “Using the Web for Your Business” (March)
  • Midwest Foodservice Expo: “How to Build Your Own Website” (March)
  • Governor’s Conference on Tourism: “How to Protect Your Brand During a Crisis” (March)
  • UW School of Journalism: “Careers in PR and Social Media” (April)
  • Doric Conference: “Increasing Your Online Visibility” (April)
  • South Metropolitan Business Association: “How to Advertise in Popular Social Media Platforms” (Sept.)
  • WRA Restaurant Insights Summit: “Advanced Facebook Advertising” (Sept.)
  • Wisconsin Alumni Research Foundation’s UpStart Program: “Marketing, PR and Social Media for your Business” (Oct.)
  • Wisconsin Alumni Research Foundation’s UpStart Program: “Using the Web for Your Business” (Oct.)

2018

  • AAF-Dubuque: “Developing a Crisis Communications Plan” (Jan.)
  • Wisconsin Alumni Research Foundation’s UpStart Program: “Marketing, PR and Social Media for your Business” (Feb.)
  • Wisconsin Alumni Research Foundation’s UpStart Program: “Using the Web for Your Business” (Feb.)
  • Wisconsin Restaurant Association Midwest Foodservice Expo: “How to Build Your Own Website” (March)
  • Wisconsin Restaurant Association Midwest Foodservice Expo: “Apps for Your Business” (March)
  • Wisconsin Ready Mixed Concrete Association Convention: “How to Use Social Media and Digital Marketing for Your Business” (March)
  • UW School of Journalism: “Careers in PR and Social Media” (April)
  • Travel Dubuque: “Crisis Communications Management” (May)
  • Wisconsin Healthcare Public Relations & Marketing Society Tri-State Conference: “Why Reputation Matters in Healthcare” (Sept.)
  • Wisconsin Alumni Research Foundation’s UpStart Program: “Marketing, PR and Social Media for your Business” (Oct.)
  • Wisconsin Alumni Research Foundation’s UpStart Program: “Using the Web for Your Business” (Oct.)
  • Madison Black Chamber of Commerce: “Using Social Media to Build Your Business and Brand” (Oct.)

2017

  • Wisconsin Alumni Research Foundation’s UpStart Program: “Marketing, PR and Social Media for your Business” (Feb.)
  • Wisconsin Alumni Research Foundation’s UpStart Program: “Using the Web for Your Business” (Feb.)
  • UW School of Business: “PR Issues and Strategies in Today’s Society” (March)
  • UW School of Journalism: “Careers in PR and Social Media” (April)
  • Midwest Wedding Summit: “How to Advertise in Popular Social Media Platforms” (Sept.)
  • Midwest Wedding Summit: “How to Measure and Analyze Your Social Media Efforts” (Sept.)
  • Wisconsin Alumni Research Foundation’s UpStart Program: “Marketing, PR and Social Media for your Business” (Oct.)
  • Wisconsin Alumni Research Foundation’s UpStart Program: “Using the Web for Your Business” (Oct.)
  • Wisconsin Society of Association Executives Innovation Summit: “Crisis Communications Management” (Oct.)
  • UW-Madison PRSSA: “How to Network” (Nov.)

2016

  • Wisconsin Alumni Research Foundation’s UpStart Program: “Marketing, PR and Social Media for your Business” (Feb.)
  • Nature Net: “Content Marketing” (Feb.)
  • Wisconsin Alumni Research Foundation’s UpStart Program: “Using the Web for Your Business” (March)
  • Wisconsin Restaurant Association Midwest Foodservice Expo: “Advertising through Google AdWords and Facebook Ads” (March)
  • Wisconsin Restaurant Association Midwest Foodservice Expo: “Crisis Communications Management” (March)
  • University of Wisconsin: Careers in PR and Social Media (March)
  • Madison Chapter of National Association of Wedding Professionals: “Using Digital Marketing to Attract Customers” (April)
  • Center for Community Stewardship: “Promoting Your C4CS Project” (April)
  • Wisconsin Alumni Research Foundation’s UpStart Program: “How to Measure and Analyze Your Social Media Efforts” (July)
  • Wisconsin Alumni Research Foundation’s UpStart Program: “Marketing, PR and Social Media for your Business” (Oct.)
  • Wisconsin Alumni Research Foundation’s UpStart Program: “Using the Web for Your Business” (Oct.)
  • AMA-Madison: “How to Advertise in Popular Social Media Platforms” (Nov.)

2015

  • Breakthrough Cocktail: interview (Feb.)
  • Energy, Utility & Environment Conference (EUEC): “Using Social Media in Your Public Outreach Campaign” (Feb.)
  • Wisconsin Alumni Research Foundation’s UpStart Program: “Marketing, PR and Social Media for your Business” (Feb.)
  • Wisconsin Alumni Research Foundation’s UpStart Program: “Using the Web for Your Business” (March)
  • Communications Diversity Panel (March)
  • Wisconsin Mortgage Bankers Association: “Making Your Message Memorable at the Capitol” (March)
  • UW-Whitewater Commvergence Advertising and Public Relations Conference: Panel (April)
  • Madison Chapter of National Association of Wedding Professionals: “Using Social Media and Facebook Advertising for Your Business” (July)
  • Advanced Government Finance Institute: “Communications Strategies” (July)
  • Wisconsin Alumni Research Foundation’s UpStart Program: “The Best Apps for Your Business” (Aug.)
  • Wisconsin Alumni Research Foundation’s UpStart Program: “Marketing, PR and Social Media for your Business” (Sept.)
  • Wisconsin Alumni Research Foundation’s UpStart Program: “Using the Web for Your Business” (Oct.)
  • SCORE Madison: “5 Big Mistakes New Entrepreneurs Make (and How to Avoid Them)” (Oct.)
  • UW-Madison Chapter of AMA: “Getting into the World of PR and Marketing” (Nov.)

2014

  • Wisconsin Women’s Business Initiative Corporation: “Building and Marketing Your Online Store” (March)
  • Wisconsin Alumni Research Foundation’s UpStart Program: “Using the Web for Your Business” (April)
  • PRSA Midwest Conference: “How to Measure and Analyze Your Social Media Efforts” (June)
  • Snow & Ice Management Association Annual Symposium: “Effectively Using Social Media in your Company” (June)
  • Latino Chamber of Commerce: “Marketing for New Businesses” (July)
  • PRSA Central Iowa: “Content Marketing for PR Practitioners” (July)
  • New York University PR Grad Class: Agency Life (Sept.)
  • Dane Buy Local: “Using Social Media for Business” (Sept.)
  • MATC-Portage: “How to Use Facebook and Other Social Media for Business” (Sept.)
  • PRSA White Pine: “How to Measure and Analyze Your Social Media Efforts” (Oct.)
  • Wisconsin Alumni Research Foundation’s UpStart Program: “Using the Web and Social Media for Your Business” (Oct.)
  • American Family Insurance DreamBank: “5 Big Mistakes New Entrepreneurs Make (and How to Avoid Them)” (Oct.)
  • Western Technical College: “Effectively Using Social Media in your Company” (Oct.)
  • UW-Whitewater PRSSA: PR (Nov.)
  • Wisconsin Parking Association Annual Conference: “How Parking Professionals Can Use Social Media” (Nov.)
  • SBDC Small Business Owner Symposium: “The Best Apps for Business” (Dec.)

2013

  • Precast Concrete Association: “Working with the Media” (Jan)
  • UW-Whitewater: “Establishing and Maintaining Your Online Identity” (Feb)
  • Madison College Lunch & Learn: “Tools to Manage and Track Your Social Media Efforts” (March)
  • Wisconsin Society of Association Executives: “Integrating Social Media into your Association” (April)
  • UW-Madison Adult Career and Special Student Services: Networking panel (April)
  • Media Communications Association International – Madison: “Utilizing Social Media to Achieve Company and Client Goals” (May)
  • Association of Fundraising Professionals – Rockford: “Don’t Just Communicate–Integrate!” (May)
  • gener8tor Summer 2013 class: “Messaging and PR” (June)
  • InBusiness Seminar Series: “The Best Apps for Business” (Aug)
  • Madworks Coworking monthly programming: Host/moderator (Sept)
  • InBusiness Expo & Conference: “LinkedIn Marketing Strategies” (Oct)
  • Wisconsin Early Stage Symposium: Messaging Panel (Nov)
  • ACEC WI/DFD Consultants Conference: “Social Media and Apps for Project Execution” (Nov)

2012

  • UW-Eau Claire PRSSA: “Networking and Networking Through Social Media” (Feb)
  • Upper Iowa University: “Using Social Media to Grow Your Business” (Feb)
  • Wisconsin Restaurant Association: “How to Engage in Social Media and Digital Marketing” (March)
  • Greater Madison Chamber Small Biz Conference: “Marketing with Facebook: How it’s Really Done” (April)
  • American Institute of Architects Wisconsin Expo: “Enhancing Your Business Development with Social Media” (May)
  • Madison Chapter of National Association of Wedding Professionals: “Engaging Customers with Social Media & Digital Marketing” (May)
  • Wisconsin Technical College System Annual ACE Meeting: “Recruiting CE Students Using Social Media” (Oct)
  • Upper Iowa University: “Social Media and Digital Marketing for Business” (Oct)
  • Madison College Lunch & Learn: “Building Your Professional Network Through Social Media” (Oct)
  • Panel: “Social Media for Biotechnology” (Oct)
  • AAF-Northern Illinois: “Navigating a Crisis” (Oct)
  • Mead & Hunt annual conference: “Social Media for Project Managers” (Oct)
  • Wisconsin Early Stage Symposium: Marketing Panel (Nov)
  • Association of Wisconsin Lobbyists: “Social Media for Lobbyists” (Dec)

2011

  • AAF District 10 Leadership Conference: “Working with and Recruiting Young Professionals” (Jan)
  • Edgewood College: “Integrating Social Media into Your Business” (April)
  • SMPS Wisconsin: “How to Pitch and Get Published” (April)
  • NBC-15: Guy Talk (May)
  • Food Concepts: “Integrating Digital Marketing into Your Campaign” (May)
  • Herzing University: “Social Media and Digital Marketing Case Studies” (Aug)
  • Wisconsin Restaurant Association: “How to Engage in Social Media to Grow Your Business” (Oct)

Pre-2011

  • UW-Madison School of Journalism: “Challenges of PR” (Oct 2008)
  • Madison College: “Minority Leaders in Business: PR” (Feb 2009)
  • Greater Madison Chamber: “Networking” (July 2009)
  • Herzing University: “How to Engage in Social Media” (Oct 2009)
  • Edgewood College: “How to Engage in Social Media” (Jan 2010)
  • Madison College: “Minority Leaders in Business: PR” (March 2010)
  • UW-Madison College of Letters & Science: Career Services Open House (Sept 2010)